Byte-Sized Bits

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Billionaires’ Secret Playbook: 6 Sectors They Spend on in ANY Economy

Find out which markets stay bulletproof when wallets tighten and where the rich keep opening theirs:

Even in a downturn, some spending never stops. People still need a roof over their heads, medicine when they’re sick, groceries to eat and utilities to keep the lights on. Businesses that deliver on these universal essentials—think affordable rentals or self-storage, clinics and telemedicine, grocery and value-brand retailers, plus power, water and telecom providers—tend to hold up best when consumer budgets tighten.

And don’t overlook where the wealthy keep spending. Upscale audiences maintain their appetite for luxury goods and experiences—from designer fashion and high-end cars to private-jet charters and five-star resorts—even when the broader market contracts. They also double down on buying depressed assets (stocks, real estate, bonds), premium concierge healthcare, and alternative stores of value (gold, fine art, collectibles). In a recession, these “must-have” and “can’t-give-up” sectors define where the real money flows.

​Read the full report here.​

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Tweet Of The Week: This Guy Built A Free Trading Bot

Mr Nikola @nikola_mr64990 DeepSeek AI is changing the game! I built a trading bot that leveraged DeepSeek’s power and turned $100 into serious gains overnight. Here’s how it worked: 🧵👇 2:8 AM • Apr 20, 2025 41 Retweets 195 Likes Read 38 replies

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📚 Must-Read Books for Builders, Leaders & Dreamers

Building & Scaling Businesses

🚀 Traction (Gino Wickman) – The EOS bible for operators who want systems that work.
🎯 Who (Geoff Smart) – No-BS hiring framework that makes or breaks agencies.
📈 Scaling Up (Verne Harnish) – Rockefeller habits that grow serious companies.
🧠 The E-Myth (Michael E. Gerber) – Escape the founder trap and work on your biz.
📬 Predictable Revenue (Aaron Ross) – Build a sales machine that scales without chaos.

Leadership & Team Building

⚔️ Extreme Ownership (Jocko Willink) – Navy SEAL wisdom for taking total responsibility.
👥 The Five Dysfunctions of a Team (Patrick Lencioni) – Cut the fluff, fix the team.
🏢 The Culture Code (Daniel Coyle) – Build a team everyone wants to be part of.
🧭 Decide and Conquer (David Siegel) – Lessons from a CEO navigating chaos.
🍽️ Unreasonable Hospitality (Will Guidara) – Hospitality that transforms teams and clients.

Personal Growth

🛡️ Only the Paranoid Survive (Andy Grove) – Mental models for crisis-mode clarity.
🧬 Sapiens (Yuval Noah Harari) – Break assumptions. Rebuild reality.
😌 A Complaint Free World (Will Bowen) – Ditch the whining, change your life.
💸 The Millionaire Fastlane (MJ DeMarco) – Escape the 9-5 with speed and style.
📊 The Compound Effect (Darren Hardy) – Small actions, massive results.

Founder Stories & Inspiration

🔥 Burn Rate (Andy Dunn) – Building Bonobos while battling bipolar. Raw and real.
👟 Shoe Dog (Phil Knight) – Grit, grind, and how Nike became a global beast.
🎤 Start with Why (Simon Sinek) – Your mission matters more than your product.
💥 The Four (Scott Galloway) – Brutal truths behind the Big Tech empires.